Name For Portfolio Website Showcasing Creative Firms
PROJECT: Name a new portfolio website for creative firms for a returning client, Clutch, which we previously named.
VISUAL OBJECTS: An experiential name created by combining “Visual,” able to be seen, relating to or using sight, with “Objects,” things that you can see and touch, or that you plan to achieve.
BRAND POSITIONING: Visual Objects is an iconic name for a portfolio website that showcases work from top creative firms around the world. Companies use Visual Objects as a valuable resource to find the right design partner for their creative business needs. The name also speaks to the act of visualizing future creative projects, becoming an essential step in any hiring decision.
Visit: Visual Objects
“We had a good history with Zinzin as we have worked with them very effectively before—our familiarity with each other meant we went through an expedited, shortened process…. They did so well that we cut the process short; it was a unique situation as we had a couple of leading options immediately. We were able to secure the dot-com URLs and then paused the project to think about it for a week or so. It was then we decided we were done and happy with the results…. They’re now the go-to naming firm for us.”
—Founder, Clutch, The Manifest, and Visual Objects
Several of our fantastic clients have been interviewed by the researchers at Clutch for reviews about their experience working with us, including Clutch. Download the Zinzin Client Reviews PDF to read the complete reviews.
Case studies for our multiple Clutch naming projects: