You could say that naming is the shortest form of writing there is. Maybe that’s why I’ve always found inspiration in the process and advice of great authors.
Way back in 2012, I read a wonderful opinion piece in The New York Times called My Life’s Sentences by the author Jhumpa Lahiri. She wrote about the art and craft of writing sentences, and the role they play in her own writing. To this day, her opinion makes me think about our own naming process and continues to inspire creativity here at Zinzin. Lahiri begins,