Blog Archives

50 Most Recent Blog Posts by Title

• Brand Names Behind Bars
• Casa Dragones: A Brand Name Born from Rebellion
• Well, Well, Well, What Names Do We Have Here?
• Daisy Bell, Official Song of the Singularity?
• Penny: The One-Cent Coin on a Two-Century Naming Streak
• A Naming Ode to Edward Gorey
• “What’s in a name?” The Line Namers Love to Hate
• Shinola: An Invented American Brand Name We Love
• Naming Villains: 10 Great One-Word Names for Fiction’s Biggest Baddies
• Brand Names: Familiar Rivals and Fierce Loyalty
• More Snake-Inspired Brand Names, Pleassse
• Why Sunday Brand Names Shine Brightest
• The Power of Story in Naming: SF Bay Area Coffee Roasters Get It
• Naming Pro Softball Teams with No Base to Call Home (Yet)
• Maxed Out Brand Names
• Naming Companies, Products, and More: A Deep Dive
• High-spirited Naming: American Celebrities and their Tequila Brands
• Naming Ascent: Memorable Northern California Mountain Names
• Fishwife, Harpy, Harridan, Shrew: Brand Names Leaning into the Lore
• The Sacramento Bee: A 19th Century Brand Name Still Generating Buzz
• How Do You Like Meow? Cat Food Naming with Personality
• A Dash of Word Salt
• No Pun Intended (Pun Always Intended)
• AdWomen: A Great Name for London’s New Exhibit
• Test Your Naming Knowledge: Sports Position Names
• Ad Copy: the Good, the Bad, and the Ugly
• Brand Mascot Names in the Wild
• Golden State Valkyries: A Naming Slam Dunk
• IT’S-IT, a Brand Name Born and Bred in the Bay Area
• Tajín, a Brand Name Inspired by an Ancient Place
• Fastpitch Softball Bat Names that Strike the Right Pitch
• Buc-ee’s: An Invented Name for a Brand Bigger than Texas
• Why Doesn’t Every Brand Have a Great Name?
• Planet Word: A Museum that Speaks Volumes
• Heath Ceramics: A Classic California Brand with a Great Story
• Authentic, Merriam-Webster’s Word of the Year 2023
• Chevy Nova: the Legendary Naming Fail that Wasn’t
• Let’s Go, Texas Rangers! Nicknames, a Team Name, and a Legacy to be Reckoned With
• Pico: A Small Name that Looms Large in the Lost Legacy of California
• Social Media Naming: Why Brand Names with Real Words Rise Above the Soundalike Scrapheap
• Pre-Workout Names: Pretty-Wacky Nonsense
• Hurricane Naming through the Ages: A Turbulent and Storied History
• Queue the Punk: Celebrating the Language of Fireworks
• Fletcher’s Corny Dogs: A Brand Name on a Stick That Stuck
• The Real Risky Business of Naming
• The Mother of All Brand Names
• Brand Naming Advice: Be Difruhnt, but not That Different
• The Rite of Spring & the culture of creative disruption
• Moomins and the Naming Genius of Tove Jansson
• Super Bowl LVII: Naming Rights vs. the Right Name